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VERDIKT-Kjernekomp.og verdiskaping IKT

METAdata and MObile Superdistribution Extension System

Tildelt: kr 4,6 mill.

Prosjektnummer:

183217

Prosjektperiode:

2008 - 2010

Organisasjon:

Geografi:

Samarbeidsland:

The main idea of the project is to develop and provide generic tools that will encourage and enable end consumers to become active contributors to the creation, marketing and reselling of multimedia products. This will make the value chain more efficient and increase the revenues for the artists and creators. A seamless solution in support of such a change in consumer behaviour does currently not exist. The project will specify and extend, validate, and exploit technologies to support business models for online (wireless) marketing and super distribution (consumer-to-consumer) of virtual goods in the ?long-tail? market. The results of the project will be: 1. an improved search/retrieval/recommendation system based on the metadata standard MPEG-7 enriched by ontology alignment and multimodal knowledge mining 2. new and extended tools and methods for mobile devices 3. new business models for online multiplicative distribution of rich media products rewarding end users for reselling By reducing costs for d istributing rich media products, the project will bring a new dimension of independence to thousands of artists, enabling them to drive their own business without signing agreements limiting their IPR. The project will use music with multi-media enriched information, provided by artist communities, worldwide. It will thus exploit the opportunities presented by the new generation of hand-sets and a new international licensing regulations allowing super distribution across territory borders. The implement ation of the business model will improve the penetration of these communities in the market of rich media, utilising the distribution network of Bach Technology AS (BT), currently being positioned as a leading provider of MPEG-7 based application to major players within the software and online content distribution market.

Budsjettformål:

VERDIKT-Kjernekomp.og verdiskaping IKT